PinnedAppreciating marketing processes and how to find your balanceWhen I’ve approached organizations and asked questions about how they prepare their marketing strategy, I’m typically met with an abundance of spreadsheets, PDFs and “playbooks” for how their teams strategize and implement marketing efforts. …Marketing7 min read
PinnedMindset Pitfalls and How To Actually Win In The Professional WorldYou know, it’s ironic. After running someone else’s business for years with ease, so many people struggle to understand how to run their own with the same amount of effortlessness that some do who workout to punch-in/punch-out radio. I know I’ve experienced the challenge of making the change from working…Mindset8 min read
Oct 23, 2020Why my last “normal” job will be the last time I work for someone elseIt’s been nearly a year since I’ve written anything for myself. A shameful fact that I, personally, have a hard time owning. This fact haunts me as a result of what I’ve experienced for the past 10 months. A former resident of New York State, I happily left that wasteland…Startup Lessons4 min read
Nov 19, 2019Why Your Non-Profit Refuses To Grow And How You Can Fix ItHaving spent the past several years working with non-profits, I’ve seen a glaring issue that is literally preventing major growth in both fundraising potential and brand awareness. This issue is also one of the leading reasons why for-profit small businesses fail within their first year and why so many aspiring…Nonprofit9 min read
Sep 22, 2019Becoming An Entrepreneur: Why You Should Be Smarter Than Your VendorsIt’s OK to admit that you don’t know everything about what needs to be done to complete a full-scale marketing campaign — many businesses don’t. …Startup6 min read
Jun 21, 2019Dawn before Darkness: Perfecting an Optimistic Approach to LifeI think that one thing we can all agree on is that life, especially in business, can be overwhelming at times. One day may be the best of our life thus far, and the next could be a complete disaster and nothing goes right. When we encounter an unruly day…Life3 min read
May 17, 2019Entrepreneurship & Business: Why Your Legacy Matters More Than Your Title DoesChief Executive Officer. Chief Financial Officer. Executive Vice President. Executive Director. Associate Director… the list goes on, and I’m sure it would go on for days and wrap around the world 40 times. We love titles. In any business or position, it gives us a sense of purpose, a goal…Leadership9 min read
Published in DataDrivenInvestor·May 13, 2019Why Being Confrontational Is Actually HealthySociety as a whole has changed drastically in the past 50 years. The way we work with each other, discuss major life choices and make…Leadership5 min read
May 10, 2019Effective Leadership: Team Building Exercises That WorkYou’re at a cross-road. Everyone on your team is extremely talented and knowledgeable, but there’s just something missing about their ability to work together. Often you find your team members frustrated by another’s actions or simply ignoring the input of other members and pursuing their own objectives. …Startup4 min read
May 10, 2019Effective Leadership: How to Properly Empower Your Team“I don’t want to take control, so I want you all to sit here and tell me how you’re going to make this decision.” I heard that once from a leader I was working with while she addressed her team. She didn’t want to give her team any direction. …Leadership5 min read
